Squeeze StreetThe basics
Every day has three parts: plan in the morning, sell during the day, and read your results at closing time.
You begin at your own front yard on Maple Street with £30. Day 1 walks you through it, and the rest of the game opens up gradually:
- Day 2: recipe and star rating
- Day 3: weather forecast and ice
- Day 4: upgrades
- Day 5: mid-day price changes and rush stock
- Day 6: the wholesale market
- Day 7: new locations and goals
- Day 9: staff, storage and better forecasts
- Day 12: franchises
- Day 14: the last upgrades
Drag to move around the street, pinch to zoom, and double-tap to re-centre.
Getting the recipe right
A pitcher makes 10 cups. You choose how many lemons and how much sugar go in the pitcher, and how much ice goes in each cup. The customers will tell you when you've got it wrong:
| They say | What to do |
|---|---|
| 😍 "Delicious!" | Keep this recipe. |
| 😖 "Way too sour." | Add sugar or use fewer lemons. |
| 🍬 "Too sweet for me." | Use less sugar or more lemons. |
| 💧 "Tastes watery." | Add more lemons and sugar. |
| 😵 "Far too strong." | Use fewer lemons and less sugar. |
| 🥵 "It needs more ice." | Add ice, especially when it's hot. |
| 🥶 "It's mostly ice!" | Use less ice. |
| 🤢 "Those lemons are past it." | Your stock is too old. Buy fresh and buy less. |
Tastes change with the location. Maple Street has a sweet tooth, students like it sharp, and each spot gives you a hint on the Plan tab. A recipe that wins one crowd may not win the next.
Setting your price
Too cheap and you're giving it away. Too dear and you'll hear "How much?!" while people walk off. What people will pay depends on the location, the heat and your star rating, so try small changes and watch the results.
Happy customers raise your stars, and better stars bring more people and let you charge more. Stars are earned separately at each location.
Reading the weather
Hot days bring thirsty crowds who want more ice. Cold, wet days are quieter, so buy less. The forecast can be wrong, and the Weather upgrade makes it more reliable. Some locations care more than others: the beach empties in the rain, while the campus stays busy.
Seasons also change as the months pass. The Winter menu upgrade gives you something to sell when it's cold.
Buying stock
- You sell until something runs out. The Shop tab shows how many cups your stock can make and which item will run out first.
- Bigger packs are cheaper, but only if you use them.
- Lemons go off after 5 days and get thrown away, so don't overbuy. Keeping lemons makes them last up to 14 days.
- Ice melts overnight. Buy it fresh, or upgrade Keeping ice.
- Prices change daily from day 6, and the news can move them. Look for "Cheap today" and stock up on things that keep.
During the day
Customers walk up, queue and react in speech bubbles. From day 5 you can also:
- Change your price while you're open, if the queue is too long or nobody's buying.
- Rush-buy stock by tapping an item, at a 50% mark-up. It costs more, but it's better than turning people away.
- Change the speed to 2x or 4x, or skip to closing time.
Watch the Lost figure. "That took ages" and "That queue's too long" mean you're serving too slowly, and a faster stand, juicer or staff will help.
Upgrades
| Upgrade | What it helps with |
|---|---|
| Your stand | Your whole setup, all the way up to the Lemon Truck. |
| Juicer and Staff | Serving customers faster, so fewer give up. Staff earn daily wages. |
| Signs | Drawing more people in. |
| Keeping ice and Keeping lemons | Wasting less stock overnight. |
| Queue comfort | Keeping people happy while they wait. |
| Weather | More accurate forecasts, up to 3 days ahead. |
| Winter menu | Selling hot drinks in the cold. |
| Regulars | Growing your star rating faster. |
Locations
Unlock new spots on the Empire tab. Each one has its own crowd, and you pay its rent on every day you trade there. Goals on the same tab pay cash rewards.
| Location | To unlock | Daily rent | Good to know |
|---|---|---|---|
| Maple Street | Free | None | Quiet and friendly. Likes it sweet. |
| Riverside Park | £150 | £8 | Loves a sunny day. Likes it balanced. |
| College Campus | £600 | £20 | Busy in any weather, but careful with money. Likes it sharp. |
| Downtown | £2,500 | £60 | Huge crowds with no time to wait. Likes it tart and strong. |
| Boardwalk Beach | £8,000 | £120 | Unbeatable in a heatwave, a ghost town in the rain. Likes it extra sweet. |
| Stadium Plaza | £30,000 | £300 | Pays almost anything, if you can keep up. Likes it balanced and cold. |
Moving somewhere bigger isn't always better. On a rainy day, a cheap and sheltered spot can beat an expensive one.
Franchises
From day 12 you can franchise any location you've moved into. Each location has three levels, and each level earns money every day, wherever you're trading. Later in the game this becomes a large part of your income.
The long-term goal is to complete all 18 franchise levels and save up £250,000 to buy Squeeze Street itself.
Street life
From about day 12, the street starts surprising you. Your plans won't always survive the day.
Morning visitors
- Big orders: someone wants a lot of cups as soon as you open, at a good price. They come out of today's stock, so buy extra.
- A man with a van: lemons at half price, but they're already a couple of days old.
- A sponsor: money today for a banner that makes customers pay about 10% less.
- A busker: pay for music that brings more people and makes them more patient.
- The school fundraiser: donate and your stars go up a little.
- A food critic: today counts three times for your stars, good or bad.
Your rival
Sally's Sour Shack can open at one of your locations, taking part of your crowd and making people more careful about price. Have three really good days there to drive her out and earn a cash prize and a new hat. Ignore her for eight days and she'll leave, but your stars there will slip.
Sally only cares about customer happiness. Get the recipe right for that location, keep the queue short and don't overcharge.
Mid-day surprises
Each street has its own. A fun run through the park, half time at the stadium, a seagull stealing your lemons or a stray frisbee knocking over your pitcher. Keep some spare stock for the rushes.
Out of money?
You can't get permanently stuck. If you can't afford the supplies to open, Grandma brings about 20 cups' worth of stock. There's no interest, and she takes half of each day's profit until she's paid back. If an ad is available, you can watch one for the stock free instead.
Ads and rewards
Look for the bright yellow buttons. Each one plays a short ad and gives you something for free:
- Free delivery: half a day's stock, once a day, from day 3.
- Upgrade sale: 30% off one upgrade, once a day.
- After a good day: an extra quarter of your profit.
- After a loss: your loss back.
- Sold out mid-day: a free restock, once a day.
- When you can't afford stock: a free delivery instead of a loan.
From day 10 there's also a short ad between days, at most every fourth day, and never straight after you've chosen to watch one.
The one-off Remove Ads purchase removes the ads between days and gives you every reward at a tap. It's in Settings, behind the gear button, where you can also restore it on a new device.
Beyond the street
Buying the street isn't quite the end. If you'd rather find out for yourself, stop reading here.
Show spoilers
Once you own the street, you look up. Mission control turns lemons into a much bigger project, starting with Earth and working outwards through the Moon, the Solar System, the Galaxy and the Universe.
Lemons and zest
Tap Squeeze and buy Production with lemons to make more lemons. The slider presses part of your output into zest, which pays for Projects. Those give big multipliers, so don't ignore the slider.
Limes
Further out, limes begin to take a share of your production. Spend zest to purge them when the share starts to hurt.
While you're away
Production continues at half speed for up to four hours. When you come back, you can watch an ad to double what was made. You can also watch one to double all production for five minutes, every so often.
Starting again
Finish the universe and you earn pips to spend on permanent perks, such as more starting money or a cheaper street. Then choose a rule for the next universe and go back to the stand. Harder rules can pay more pips.
Still stuck?
Email sixbeforenineapp@gmail.com and I'll help if I can.